FRUIT OF THE LOOM Women’s Seamless

When Fruit of the Loom asked us to shoot their Women’s Seamless underwear, we quickly found out that there was little to no budget for this photoshoot. Because of that tiny fact, I was able to do some big things. For the photos below, I was not only able to art direct this shoot all on my own without any creative leads present, but I was also able to style the models, scout the locations, and prop all of the sets. Because we had a lot of obstacles in our way this day, ask me sometime about why this was my favorite shoot I’ve ever done.

Agency: Crispin Porter + Bogusky

AD: Kylee Narvell